Marketing
An Introduction: And Marketing Plan Pro 6.0 »

Company Cases for Marketing: An Introduction
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The Quintessence Of Strategic Management
What You Really Need to Know to Survive in Business »

Ingredient Branding
Making the Invisible Visible »

The Elusive Fan
Reinventing Sports In A Crowded Marketplace »

E-Study Guide for
Marketing Management by Kotler, ISBN 9780131457577 »

Exam Prep for a Framework for Marketing Management by Kotler, 2nd Ed.
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Market 3.0
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The Ten Deadly Marketing Sins
Marketing’s undisputed doyen offers an unbeatable guide on what not to do. As the cost of marketing rises, its effectiveness is in decline. CEOs want a ret... »

Principles Of Marketing
an Asian Perspective »