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Books

Marketing
Marketing
An Introduction »
 
 
 
 
 

Student Access Card for Marketing
Student Access Card for Marketing
An Introduction »
 
 
 
 
 

E-Study Guide for
E-Study Guide for
Principles of Marketing by Kotler, ISBN 9780132167123 »
 
 
 
 
 

A Stakeholder Approach to Corporate Social Responsibility
A Stakeholder Approach to Corporate Social Responsibility
Pressures, Conflicts, and Reconciliation »
 
 
 
 
 

Outlines & Highlights For Social Marketing
Outlines & Highlights For Social Marketing
Social Marketing »
 
 
 
 
 

Marketing
Marketing
An Introduction: Value Edition »
 
 
 
 
 

The Ten Deadly Marketing Sins
The Ten Deadly Marketing Sins
Marketing’s undisputed doyen offers an unbeatable guide on what not to do. As the cost of marketing rises, its effectiveness is in decline. CEOs want a ret... »
 
 
 
 
 

Die neue Dimension des Marketings
Die neue Dimension des Marketings
Die neue Dimension des Marketings »
 
 
 
 
 

Marketing
Marketing
An Introduction »