One Size Fits One

This text lays out ten rules for what customers want - in their own blunt words - and shows how any company can begin working to satisfy them. It explains why y... » 

This text lays out ten rules for what customers want - in their own blunt words - and shows how any company can begin working to satisfy them. It explains why yesterday's approaches no longer work, and shows how organizations must change to unleash the power of committed employees. «