Book
Takes an operational as opposed to a strategic approach, focusing on the practical aspects of marketing such as analyzing a market, evaluating a direct market campaign or sales force performance. The book sets out to bring these concepts alive in practical formats. «
Boeklezers.nl is a network for social reading. We help readers discover new books and authors, and bring readers in contact with each other and with writers. Read more ».
There are no reviews for this book yet.