Marketing That Matters by Eric Friedenwald-Fishman
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Marketing That Matters

Written by award-winning marketers, this book aims to prove that marketing is not a dirty word - it is the key to advancing both the value and values of any business. It offers a practical guide to selling what you do, without selling-out who you are. « 

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9781576753835

 
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Reviews of Marketing That Matters by Chip Conley, E. Conley & Eric Friedenwald-Fishman

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