This text is written for businesses who maintain their margins in the face of lower-priced competition. Among the topics readers can learn how guerrilla negotia... » 

This text is written for businesses who maintain their margins in the face of lower-priced competition. Among the topics readers can learn how guerrilla negotiating differs from negotiation, common mistakes made in negotiation, 100 negotiating weapons, and 20 things to ask for in a negotiation. «