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Books

New Marketing Strategies
New Marketing Strategies
Evolving Flexible Processes To Fit Market Circumstance »
 
 
 
 
 

Entrepreneurial Marketing
Entrepreneurial Marketing
Competing By Challenging Conventions »
 
 
 
 
 

Knowledge-Based Marketing
Knowledge-Based Marketing
The 21St Century Competitive Edge »
 
 
 
 
 

Public Sector Reformation
Public Sector Reformation
Values-Driven Solutions To Fiscal Constraint »
 
 
 
 
 

Small Business Marketing Management
Small Business Marketing Management
Small Business Marketing Management »
 
 
 
 
 

Strategy For Sustainable Competitive Advantage
Strategy For Sustainable Competitive Advantage
Surviving Declining Demand and China's Global Development »
 
 
 
 
 

Small Business E-Commerce Management
Small Business E-Commerce Management
This text uses both published research and real-world case studies to provide students with an understanding of the key aspects of managing e-commerce proces... »
 
 
 
 
 

E-Study Guide for
E-Study Guide for
Entrepreneurial Management in Small Firms by Ian Chaston, ISBN 9781848600256 »
 
 
 
 
 

Entrepreneurial Management In Small Firms
Entrepreneurial Management In Small Firms
Examining the crucial role of innovation and entrepreneurship in achievinggrowth and ongoing success in the small business sector this book carefullyexamines... »
 
 
 
 
 

Public Sector Management
Public Sector Management
Mission Impossible? »