What Is Product Design?

Provides a guide to the world of industrial design. This handbook explores what constitutes successful design, how it works and how product design creates a mar... » 

Provides a guide to the world of industrial design. This handbook explores what constitutes successful design, how it works and how product design creates a market for itself. It also delves into the multifarious role of product designers, as new technology and materials present new possibilities for both form and function. «