Jack (critical marketing, U. of Leicester, UK) and Phipps (U. of Glasgow, Scotland) reach beyond the more usual binary good vs. bad criticisms of tourism to exp... » 

Jack (critical marketing, U. of Leicester, UK) and Phipps (U. of Glasgow, Scotland) reach beyond the more usual binary good vs. bad criticisms of tourism to explore a neglected area of research in tourism studies. Through an ethnographic study of tourism on Scotland's Isle of Skye, they investigate intercultural communication and how it is constr «