In ancient Greece and Rome, politicians and kings sought to be seen as celebrities. They tried to appear wondrous and exciting to citizens and subjects. This st... » 

In ancient Greece and Rome, politicians and kings sought to be seen as celebrities. They tried to appear wondrous and exciting to citizens and subjects. This study shows some of their methods, revealing the importance of political advertisement and spectacle in societies that saw great kings but also pioneered democracy and republicanism. «