Eight years (and 30.000 copies) after publication, <strong>Scenarios</strong> is still acknowledged as the definitive work in the scenario planning field. Now, ... » 

Eight years (and 30.000 copies) after publication, Scenarios is still acknowledged as the definitive work in the scenario planning field. Now, Kees van der Heijden brings his bestseller up to date, following up on the original case studies and adding significant new material. The second edition changes focus slightly by providing more in-depth analysis and application of the concept of the 'strategic conversation' - making scenario planning an ongoing part of an organization's activities. Whilst maintaining the underlying rigour of the first edition, van der Heijden revisits the text to make it far more practical and accesible, and in doing so gives managers the tools they need to set out and negotiate a successful future course for any organization in the face of signicant undertainty. «