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Market Driven Enterprise

Technologies such as CAD and CIM are driving the fulfilment of both cost-effective manufacturing and customer satisfaction in industry, and this text elucidates the implications for product lines, distribution and promotion strategies, manufacturing technologies, and operations control. «

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Author(s):

A.B. Freeman, Amiya Chakravarty, Amiya K. Chakravarty

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ISBN

9780471244929

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