Handbook Of Risk And Crisis Communication

The Handbook of Risk and Crisis Communication explores the scope and purpose ofrisk and its counterpart crisis to facilitate the understanding of theseissues fr... » 

The Handbook of Risk and Crisis Communication explores the scope and purpose ofrisk and its counterpart crisis to facilitate the understanding of theseissues from conceptual and strategic perspectives. Recognizing that risk is acentral feature of our daily lives found in relationships organizationsgovernments the environment and a wide variety of interactions contributorsto this volume explore such questions as What is likely to happen to whomand with what consequences? To what extent can science and vigilance preventor mitigate negative outcomes? and What obligation do some segments of localnational and global populations have to help other segments manage risks?shedding light on the issues in the quest for definitive answers. The Handbookoffers a broad approach to the study of risk and crisis as joint concerns.Chapters explore the reach of crisis and risk communication define and examinekey constructs and parse the contexts of these vital areas. As a whole thevolume presents a comprehensive array of studies that highlight the standardprinciples and theories on both topics serving as the largest effort to datefocused on engaging risk communication discussions in a comprehensive manner.With perspectives from psychology sociology anthropology political scienceeconomics and communication the Handbook of Risk and Crisis Communicationenlarges the approach to defining and recognizing risk and how should it bestbe managed. It provides vital insights for all disciplines studying riskincluding communication public relations business and psychology and willbe required reading for scholars and researchers investigating risk and crisisin various contexts. «