Executive's Guide To E-Commerce

This book presents tailored e-commerce strategies for such industries as consumer products, entertainment, media communications, financial services, the public ... » 

This book presents tailored e-commerce strategies for such industries as consumer products, entertainment, media communications, financial services, the public sector, petroleum, and utilities. Between 1993 and 1997, Internet users have soared from 3 million to more than 100 million. «