Excellence In Business

KEY BENEFIT With its reallife examples and cases and its livelyconversational writing style BoveeThillMescon brings concepts to life andprepares students for ob... » 

KEY BENEFIT With its reallife examples and cases and its livelyconversational writing style BoveeThillMescon brings concepts to life andprepares students for obtaining and pursuing satisfying business careers.KEY TOPICS BoveeThillMescon weaves a fourpart pedagogical tool through outeach chapter. It starts with Orient which outlines what is going to be coveredin the chapter and then connects these topics with a rolemodel businessprofessional. Next is Explore which looks at the skills that their rolemodel used in order to be successful. Third is Confirm which revisits whatthey have learned in the chapter. And finally Apply allows students to usethe skills they have learned in the chapter.MARKET For introductory level business students. «