The histories of baseball and country music ran in parallel tracks through mostof the twentieth century. Americas sport and Americas music moved from thefringes... » 

The histories of baseball and country music ran in parallel tracks through mostof the twentieth century. Americas sport and Americas music moved from thefringes to the mainstream gaining exposure and building heroes first viaradio broadcasts and then on the television screen. Both evolved with Americansociety through wartime the Civil Rights movement and into the age ofmultimillion dollar superstars. Don Cusic offers an engaging and insightfulanalysis that addresses race gender class ethnicity business practices andmarketing performance media and the cult of celebrity. «