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Books
Emotive Design Methods in Product Branding
Brand and Emotion and their Relationship with Product Design »
Brand and Emotion and their Relationship with Product Design »
Disruptive Innovation - A Strategy for New Product Development?
Can disruptive innovation, when used as a strategy in the development of new products guarantee success? »
Can disruptive innovation, when used as a strategy in the development of new products guarantee success? »
Carbon Emission in Domestic Energy Use
An Analysis of Provision for the Growing Demand for Electrical Energy in the UK. »
An Analysis of Provision for the Growing Demand for Electrical Energy in the UK. »
Brand Identity in Consumer-driven Product markets
How Branding secures market share for Consumer Electronic Products »
How Branding secures market share for Consumer Electronic Products »
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