Logistics & Supply Chain Management
In today's highly competitive global marketplace, the pressure on organizations to find new ways to create and deliver value to customers grows ever stronger... »

Logistics And Supply Chain Management
Logistics and Supply Chain Management »

Relationship Marketing
Arranged in six sections, this book offers marketing practitioners and students critical examples of best practice from a variety of companies. »

Humanitarian Logistics
Meeting The Challenge Of Preparing For And Responding To Disasters »

Crack'd
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Marketing
Assuming no prior marketing knowledge, this work provides a concise, yet comprehensive view of marketing within the context of business and society for anyon... »

Humanitarian Logistics
Meeting the Challenge of Preparing for and Responding to Disasters »

Marketing Logistics
Customer Service & Supply Chain Strategy »

Relationship Marketing
Creating Stakeholder Value »