Entertainment-Education
A Communication Strategy For Social Change »

Research Methods And The New Media
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Diffusion of Innovations, 5th Edition
In an age of ever-increasing technological innovation, this renowned... »

Designing Health Communication Campaigns
What Works? »

Agenda Setting
An introduction to communication research presenting social issues including the war on drugs, drunk driving, the Exxon Valdez, the Ethiopian famine, and AID... »

The Media Revolution In America And In Western Europe
Volume II in the Paris-Stanford Series »

Combating Aids
Communication Strategies In Action »

The Beginnings of Communication Study in America
A Personal Memoir »

History Of Communication Study
A Biographical Approach »

Communication Technology
The New Media in Society »