Charles J. Fombrun

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Charles J. Fombrun

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Charles J. Fombrun
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Books

Fame & Fortune
Fame & Fortune
How Successful Companies Build Winning Reputations »
 
 
 
 
 

The Advice Business
The Advice Business
Essential Tools and Models for Management Consulting »
 
 
 
 
 

Strategic Human Resource Management
Strategic Human Resource Management
 »
 
 
 
 
 

Essentials of Corporate Communication
Essentials of Corporate Communication
Implementing Practices for Effective Reputation Management »
 
 
 
 
 

Fame and Fortune
Fame and Fortune
How Successful Companies Build Winning Reputations (Palm Reader) »
 
 
 
 
 

Reputation
Reputation
This work provides an analysis of the determinants and effects of reputation management. It demonstrates the economic value of a corporate reputation, quanti... »