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Books

Modern Perspectives On Organization Theories
Modern Perspectives On Organization Theories
And its controversy of theory and practice »
 
 
 
 
 

Mergers & Acquisitions
Mergers & Acquisitions
A trendy fad or sustainable value creation? »
 
 
 
 
 

Change And Renewal - Organizational Development
Change And Renewal - Organizational Development
The successful implementation of organizational change at SonyEricsson from a management perspective »
 
 
 
 
 

The Balanced Scorecard
The Balanced Scorecard
Applied on Ericsson AB »
 
 
 
 
 

Leadership Theories: Mohandas Karamchand Gandhi
Leadership Theories: Mohandas Karamchand Gandhi
The application of leadership skills in businesslife on a great leader of our time »
 
 
 
 
 

Cause Related Marketing
Cause Related Marketing
Fit as success factor in CRM »
 
 
 
 
 

Strategisches Und Operatives Marketing-Management
Strategisches Und Operatives Marketing-Management
Unternehmensplanspiel Markstrat »
 
 
 
 
 

The Balanced Scorecard
The Balanced Scorecard
Implementation in Non Profit Organizations »
 
 
 
 
 

Cause Related Marketing
Cause Related Marketing
Unternehmerische Verantwortung praktisch umsetzen »
 
 
 
 
 

Mergers & Acquisitions
Mergers & Acquisitions
Korrelative Betrachtung von hard & soft facts während des Verlaufs einer Fusion »